Infibeam Avenues' ResAvenue Platform integrates Paytm OTA in its Channel Management Solution

20 February, 2020

ResAvenue, Infibeam Avenues' leading hotel reservation and distribution service provider, has now integrated Paytm OTA with its advanced channel manager. With this inclusion, there are now 27 leading OTAs available on ResAvenue Channel Manager, including MakeMyTrip, Yatra, Goibibo, Expedia, Travelguru, and Booking.com.

Paytm is a leading mobile wallet and ecommerce company in India that operates several lines of business across industry verticals. Initiated in 2014, Paytm Travel has become the leading player for IRCTC tickets, bus tickets, and flight bookings with a claim to over 60 million tickets sold annually. In 2019, they have ventured into the hospitality domain as an Online Travel Agency, offering bookings for hotels and accommodations globally.

With a huge customer base, Paytm Travel greatly enhances the reach of a hotel to showcase and distribute their inventory to millions of guests. Bearing this in mind, ResAvenue has entered into a strategic alliance with Paytm to include its OTA as a distribution channel within the channel manager.

Currently 750+ hotels avail ResAvenue's Channel Connect solution for easy and effective management of their online distribution across OTA extranets. Hoteliers can conveniently update rates, restrictions, and availability of their rooms on multiple distribution channels in real-time simultaneously.

A complete central reservation solution, ResAvenue's range of topnotch offerings include a social media booking engine, hotel website development, GDS/IDS connectivity, invoice payments/payment links facility, a state-of-the-art IVR booking facility, PMS integration as well as Review and Revenue Management services, which enhance the business potential of their hotel partners considerably.

Ms. Anupama Salvi, Director - New Business Development, Infibeam Avenues, said "We are happy to announce our partnership with Paytm for our advanced channel management solution, ResAvenue Channel Connect. This connect will help our hoteliers leverage Paytm's extensive network to sell their rooms to a prospective customer base of over 100 million active users. ResAvenue strives to integrate the maximum number of OTAs with our channel manager in our endeavor to offer quality distribution connectivity to our hotel partners. Our channel manager provides the most cost-effective way for hotels to connect with their online distribution channels while making rate and inventory distribution management easy and effective."

About Paytm
Founded in 2010, Paytm is an Indian e-commerce payment system and financial technology company, based out of Noida, India. Paytm is one of India's leading payment platforms that offer comprehensive payment services for customers and merchants.

About Infibeam Avenues
Infibeam Avenues Limited (IAL) offers digital payment solutions and enterprise software platforms to businesses and governments across industry verticals. The company's payments solution provides nearly 250 payment options to the merchants allowing them to accept payments through website and mobile devices in 27 international currencies. The company processed payments over US$ 7 billion in FY19 for its 800,000+ clients. Infibeam Avenues' enterprise software platform hosts India's largest online marketplace for government procurement. ResAvenue.com Hospitality Solution and BillAvenue.com, an operating unit for BBPS based bill payment engine are among other SaaS solutions launched by the company. Infibeam Avenues' international market includes operations in the Middle East comprising the UAE and the recently launched, Saudi Arabia.